Does Sainsbury’s Agree That Most Of Their Customers Are Racist?


I recently wrote about my issues with the UK’s second largest supermarket throwing its hat into the ring of race based identity politics. Since then, courtesy of some ‘leaked’ internal notices, some further information has come to light regarding Sainsbury’s recommendations for Black History Month.

If the following materials are authentic, it would appear Sainsbury’s are recommending that their staff read the book ‘White Fragility’ by Robin DiAngelo.


This creates a larger PR headache for the supermarket than they appear to be aware of.

You see, I have actually read White Fragility. You can read my review here. The problem is, the entire book is based on one simple premise. And it’s that white people are inherently racist and exist solely as part of a white supremacist system. And if you disagree with this accusation, well, the book’s author tells us this is just proof of your ‘white fragility’.

The author summarises her warped view of the world best when she says: ‘a positive white identity is an impossible goal. White identity is inherently racist. White people do not exist outside of the system of white supremacy’.

So, my question to Sainsbury’s is: given that they are recommending the book ‘White Fragility’ to their staff, do they agree that all white people (and therefore the majority of their own customers) are racist? And if they reject this hypothesis, what was it about the book ‘White Fragility’ that they found worthy of recommendation given ‘all white people are racist’ appears to be the sole and central argument of the book?

Stephen Knight is host of The #GSPodcast. You can listen to The Godless Spellchecker Podcast here, and support it by becoming a patron here.


What do you think? Leave some comments!